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Monday, August 25, 2014

SpiceJet Flight Services Edge Past Jet Airways

The Indian aviation industry is expanding at a never-before pace and all involved are getting the benefits from it. One of the beneficiaries is SpiceJet, which replaced Jet Airways in the ranking order, as per recent reports. This low-cost carrier (LCC) is the aviation foray of the Sun Group and is lead by Kalanithi Maran – Managing Director and Chairman of the company. The airline has been setting records since its inception in 2005. It has a registered head office in Chennai, corporate office in Gurgaon and primary base at Rajiv Gandhi International Airport in Hyderabad. The LCC has introduced new flights to Bangalore, Hyderabad, Chennai, Kochi and other South Indian cities since its announcement of the hub.
SpiceJet flights to Bangalore, Hyderabad, Chennai and Kochi

This budget airline also posted losses in the previous few months, but managed to topple Air India in the last quarter reports revealed by the Directorate General of Civil Aviation (DGCA). It gained a significant number of travellers by offering heavy discounts and capacity addition. SpiceJet flight is one of the cheapest among all others to commute from one state to another or one city to other. It operates over 350 daily flights serving over 55 international and domestic destinations, with a fleet size of almost 57 aircraft. More than 19 percentage of travellers preferred SpiceJet services over others in the last decade, which has now crossed 20 per cent. It is behind IndiGo only, which holds over 31 per cent of the total market share.

Just a month ago, Jet Airways along with JetLite had recorded 19.6 percent share in the market and were at the second spot. The new management strategies introduced by SpiceJet focuses on occupancy of the flight. As per the officials of the carrier, branding, improved revenue and pricing management and introduction of new routes are the key points behind sudden increase in the number of fliers with the carrier.

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